We're committed to keeping production on shore.

BAY Active collections are designed in our hometown of Byron Bay, with production cut and sewn in Sydney by our highly esteemed cutters and sewers, the best in the business. 

Our design goal in our activewear collections is to create timeless, "go to" pieces in highest performance organic, and Australian grown cotton in an inclusive size range to flatter and function. Our Good Earth Cotton used in our activewear collections is grown in New South Wales and milled and dyed in Melbourne.

Our Lifestyle collections are designed to celebrate the feminine silhouette in natural and surplus fabrics to last a lifetime, not a season. 

Our global goal is to demonstrate this can and must be done in a transparent supply chain with consideration for the things that we care about most – the preservation of our planet, its people and agriculture, and the impact our industry imposes.

Our partnerships, suppliers, and Australian makers across all links in our supply chain work with demonstrated proficiencies and attention to detail, offering work flow solutions to arrest potential set backs. These commitments translate into better value across fabric selection, fit, and longevity, offering an elevation in value to our customers.